Scotty Barker’s Blog

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  • Mindmaps and Sales Copy

    Mindmaps and Sales Copy Mindmaps and Sales Copy Mind mapping is a valuable tool when it comes to creativing effective sales copy. While not everyone is familiar with the concept of a mind map, chances are you have seen the approach used to great effect. Essentially, mind mapping is the presentation of a collection of ideas, concepts, or words that all relate to some type of central understanding. When it comes to applying this approach to the flow of your sales copy, mind mapping [...]

  • Make It Easier For Prospects To Find Your Business: Choose The Right Web Address

    Make It Easier For Prospects To Find Your Business: Choose The Right Web Address Make It Easier For Prospects To Find Your Business: Choose The Right Web Address A web address refers to the title your customers will type into the toolbar at the top of the screen. The web address of the media giant Amazon is amazon.com. You can check out what Disney is up to at Disney.com, and so forth. When you have your own online business, people will be able to type in your web address in order to [...]

  • Substance Over Volume In Link Building

    Substance Over Volume In Link Building Substance Over Volume In Link Building If you are a search engine optimizer you know how important link building is to your rankings. The problem is that these days most people are aware that link building works and have found ways to exploit and dominate the process. I have heard stories ranging from Chinese sweatshop link builders to automated software solutions that essentially pollute the Internet with garbage (fake profiles, bogus blog [...]

  • Essentials of Adding Google Feedburner to your WordPress blog

    Essentials of Adding Google Feedburner to your WordPress blog Essentials of Adding Google Feedburner to your WordPress blog Video: How to add Google Feedburner to your WordPress blog

  • A Call To Action

    A Call To Action A Call To Action Lets start with a clear understanding of what a call to action actually is. A call to action is an element or that entices a reader or viewer to take note or make a decision based upon it. Relating this directly to the Internet and websites, a website call to action could be something like "Add to Shopping Cart", "Buy Now" or "Subscribe to Newsletter". The main goal of a call to action is to persuade the visitor to click on or interact further with [...]

  • Stop Playing Nice And Lie Cheat And Steal Your Way TO Blogging Riches

    Stop Playing Nice And Lie Cheat And Steal Your Way TO Blogging Riches Stop Playing Nice And Lie Cheat And Steal Your Way TO Blogging Riches Lie Cheat And Steal Your Way.... Yes you read the title right - if you have been blogging with no results, then it is time to turn to the dark side. No more Mr. Nice Guy blogging for you. You have tried your best at being honest - now it is time to embrace the darkness. You need traffic? Then you need to lie, cheat and steal your way to [...]

  • Creating Controversy May Be Beneficial For Your Blog

    Creating Controversy May Be Beneficial For Your Blog Creating Controversy May Be Beneficial For Your Blog When you are constantly creating content for your blog it can become a tiresome and mundane task. You have to think of topics everyday and it can get a bit overwhelming at times. Even when you are talking about your passions, the constant need for content can get a bit boring. What about having some fun? Have you ever thought of injecting some controversy into your blog? The [...]

  • Off Page SEO

    Off Page SEO Off Page SEO Your keywords are also important with regards to off-page SEO. Many people think they cant control factors that arent on their own websites, but this isnt true. Off Page SEO There are two important things you can do to ensure your off-page SEO is as effective as possible: Make sure to seek backlinks from relevant sites. Make sure to control your anchor text. Relevancy A relevant backlink is one that comes from a page that discusses something [...]

  • Simple Steps for Adding Google Analytics to WordPress to track stats

    Simple Steps for Adding Google Analytics to WordPress to track stats Simple Steps for Adding Google Analytics to WordPress to track stats Video: How to add Google Analytics to WordPress to track stats

  • Making Over $1000 Fast With PLR

    Making Over $1000 Fast With PLR Making Over $1000 Fast With PLR I wanted to share a casual case study on generating money with PLR. I found myself needing a lump sum of money last month. It was a surprise cost that kind of caught me flat footed. I had just finished paying for some software updates AND ALL of my outsourcers. I needed to make some money quick and figured since I had all of these PLR products created I might as well use a couple. I knew the key to making money [...]

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